Watch: Jung Kook, The Brand

The design of Jung Kook’s symbol mark originated from his own autograph.

The symbol incorporates the English initials ‘J’ and ‘K’, as well as the Korean letters ‘ㅈ’ and ‘ㄱ’, representing the concept of boundless growth and limitless potential.

This symbolizes another facet of Jung Kook, the 7th member of BTS, an artist who aspires to create and share unforgettable, golden moments with his audience.